Build browser extensions for 99 DR backlinks from extension stores
Pablo Santana @PabloSantanaT on Twitter/X
May 21, 2026 · 2d ago
Why extension stores give massive link juice
Chrome Web Store and Firefox Add-ons have domain ratings around 99. When you publish a browser extension, you can include your website URL in the description and developer profile β giving you a dofollow backlink from one of the most authoritative domains on the web.
How to create a simple extension for link building
You don't need complex coding skills. Start with a basic utility extension:
- Password generator β Simple tool that creates secure passwords
- Color picker β Lets users grab hex codes from any webpage
- Tab manager β Organizes browser tabs into groups
- Timer/Pomodoro β Basic productivity timer
Use frameworks like Plasmo or WXT to build extensions quickly. You can also hire a developer on Upwork for $200-500.
Optimize your extension listing for maximum link value
Include your main URL in multiple places:
- Extension description (natural context about your main business)
- Developer website field in your account profile
- Support/help links within the extension
Make it genuinely useful. Extension stores review submissions. A low-quality tool gets rejected, wasting your effort.

Distribution strategy beyond Chrome
Don't stop at Chrome Web Store. Publish to:
- Firefox Add-ons (DR 98)
- Edge Add-ons (DR 95)
- Opera Add-ons (DR 90)
Each platform gives you another high-authority backlink pointing to your site.
Extension as lead magnet bonus
Your extension becomes a lead generation tool. Add subtle calls-to-action within the extension UI that drive users to sign up for your main product. You're getting both the backlink AND potential customers.
This strategy works because extension stores want quality tools for their users. Build something people actually want to use, and you'll get both the SEO benefit and real business value.